Actual - Real Estate

You don’t understand it. Your house has been on the market for quite some time, and you’ve held countless open weekends and yet … you haven’t recei

According to USFDA, a combination product is one composed of any combination of a drug and device; biological product and device; drug and biological product

ved a single offer to purchase! You know that it’s not the market conditions because your neighbour’s house (just three doors down the block) was s

; or drug, device, and biological product and fixed dose combination would include two or more combinations of drug.

Examples of combination products may in

ld in record time! What could be wrong with your house?

When you’re confronted with this kind of problem, the best way to find the reason behind t

lude drug-coated devices, drugs packaged with delivery devices in medical kits, and drugs and devices packaged separately but intended to be used together.

is is to view home selling as individual activities, and try to find out which area (or areas for that matter) is not working to your advantage.

F

here is enormous increase in the number of combination products entering the market in the recent years. Combination products have proven advantages but fixe

rst, look at your house in a really objective way. Does it look nice? Does it look inviting? Does it look like it’s worth the price you’re asking f

d dose combinations are still in the process of convincing regulatory authority on their advantages over the single ingredient formulations.

Combination pro

r it? If you’ve lived by the adage “do not judge a book by its cover”, this (unfortunately) does not necessarily hold true in the world of real est

ucts have become life saving products for the pharmaceutical companies who doesn’t have many innovative molecules in their product pipeline and have been inc

te. You have to make sure that your house is attractive enough (on the outside) to make potential buyers want to step indoors to take a closer look

easingly used in the product life cycle management. Even the companies having product patents are trying to extend their product life cycle through the combi

If the paint on your house is peeling (or the color is uneven), or a few shutters are broken – these will definitely put a buyer off - probably be

nation products and maximize the revenues. But the companies involved in this practice are overlooking that they are burdening the patients both economically

ause it looks unsightly, but more so because they see this as an additional expense.

If your house looks lovely from the outside, go inside and lo

and physically. They need to rightly judge the benefits of the combination products and they have to even look at the risks involved when combining the produ

k around. Are there any damp water spots on the ceilings? Are the walls cracked? Maybe the lime green accent wall wasn’t such a good idea after all

ts. Some of the combination products were well accepted by physicians while others suffered. Companies involved in development of combination products are fi

These are the things you need to look out for. You may not notice these because you’ve lived in the house for who-knows-how-long but to discerning

ding difficulty in defining their combination products and facing various challenges from selecting a combination to marketing it.

Following aspects would a

potential buyers, these are indeed, very noticeable and could be the reason why they are hesitant to make an offer.

If your house is spotless on t

dd to the challenges in developing combination products:

Which markets to tap where the combination products can do fairly well?
Which combination prod

e inside and out – try to evaluate yourself as a host. Are you scaring off your potential buyers? Do you hover over them like a vulture waiting for

cts are meaningful and rational?
Which therapeutic categories to select?
Which Combinations can address unmet needs of the patients?
Do combin

its prey? If so – you’re looking too eager. Maybe you’re trying to act cool and indifferent but you’ve come across as unapproachable and appear to

tions increase the patient compliance?
What would be the developing cost?
How to tackle the risks encountered during combination product developmen

e uninterested to. There’s a fine line between being too eager and too aloof. To find out how you’re behaving, ask someone to watch you as you pret

t?

As combination products don't fit into the traditional categories of drugs, medical devices, or biological products, the USFDA is in the process of devel

nd to show buyers around. After the exercise, ask for his feedback – and make the necessary changes from there.

Finally, if none of these seem to

ping new procedures for reviewing their safety, efficacy and quality.

Professional from academic institutions, pharmaceutical industries, health care indust

e the reason why there is a dearth of offers, check your asking price. You should have set a price that is within the acceptable price range for th

y and representatives from various regulatory agencies are working out to design the regulatory requirements for manufacture and sale of combination products

t kind of property in a specific market. Contrary to popular belief, a low-priced house does not sell faster. Cheap houses raise questions and peop

.

As there is an increasing trend of the combination products companies manufacturing such products should be able to tackle the problems involved in the de

e may think something is wrong, thus the need to dispose of it quickly. A house that is priced too high will not sell – for obvious reasons.

To av

elopment. They need to be wiser in analyzing the market trends and the regulatory requirements.

Companies that provide selfless information through particip

id these pitfalls, make sure you research (and research well) before you put your house up on the market. Talk to the experts and heed their advice

tion in industry events and feedback to regulatory authorities would be able to face the challenges and will be successful in developing combination products

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A highly motivated workforce that understands the bottom-line and its significance to the future of a business and by extension their own future in employment can make a huge difference in any cost reduction effort.

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