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I was really disturbed today on my way to a presentation.

A friend of mine and I had agreed to catch the train together, all in an effort to keep the greenhouse gas emissions down.

I was late getting to the station

According to USFDA, a combination product is one composed of any combination of a drug and device; biological product and device; drug and biological product

where we were meant to meet. But an annoying woman intercepted me with a sales presentation for some gadget.

Can you imagine what was on my mind? I was late, my friend was waiting for me, and the next train was due

; or drug, device, and biological product and fixed dose combination would include two or more combinations of drug.

Examples of combination products may in

to arrive any second. Do you think I could hear anything this woman said?

I was a cold fish. I was closed, not open. I told the sales woman that my friend was waiting for me below, I would get my friend and come ba

lude drug-coated devices, drugs packaged with delivery devices in medical kits, and drugs and devices packaged separately but intended to be used together.

ck and talk as much as she liked. I meant it too! She had the nerve to say, "NO NO NO!! This will only take a minute, come here."

I tried to humour her just to save face, but as I saw the train arrive, all I was thi

here is enormous increase in the number of combination products entering the market in the recent years. Combination products have proven advantages but fixe

nking about was "Did I just miss my friend?" Finally, in exasperation, I rudely told her to leave me alone and walked off.

Perhaps I should go back and thank her for showing me what your prospects feel like when you

d dose combinations are still in the process of convincing regulatory authority on their advantages over the single ingredient formulations.

Combination pro

approach them with your business…

Many network marketers face an enormous amount of unnecessary rejection because they fail to open their prospect. Even if you were offering someone free money, they wouldn't care w

ucts have become life saving products for the pharmaceutical companies who doesn’t have many innovative molecules in their product pipeline and have been inc

hat you had to say if you just forced them to listen to your presentation.

I don't even know what she was trying to sell, that's how closed I was.

An open prospect is one that is actually listening to you.

easingly used in the product life cycle management. Even the companies having product patents are trying to extend their product life cycle through the combi

Some associates in my USANA team still bring out cold fish to meet me. They usually bring them out in one of two modes:

1. Body-Bag Prospect: This kind of prospect was dragged by force to a presentation beca

nation products and maximize the revenues. But the companies involved in this practice are overlooking that they are burdening the patients both economically

use you nagged them to come without showing them enough value to merit them wanting to be there without pressure.

2. Kidnap Prospect: This kind of prospect had a sack put over his/her head and was abducted to

and physically. They need to rightly judge the benefits of the combination products and they have to even look at the risks involved when combining the produ

a presentation. You probably told them something like "let's meet up for coffee" or "I want you to meet my business partner" or "I want to tell you about what we do." You then sprung your presentation on them or had

ts. Some of the combination products were well accepted by physicians while others suffered. Companies involved in development of combination products are fi

your expert do it.

This is the perfect business; it's a gift worth multi-millions to you and your prospect. There's no need to use trickery to get people out to a presentation.

In the first case, your prospect has

ding difficulty in defining their combination products and facing various challenges from selecting a combination to marketing it.

Following aspects would a

not come out ready to listen to your expert's business presentation. And in the second, your prospect does not know your intention in the first place to even consider doing business with you or your expert!

However

dd to the challenges in developing combination products:

Which markets to tap where the combination products can do fairly well?
Which combination prod

, in the first instance, it's my job as the expert to open them up. I rather they showed up open in the first place, but hey the world isn't perfect. My prospects cut their work shifts early, catch a train over 50-60

cts are meaningful and rational?
Which therapeutic categories to select?
Which Combinations can address unmet needs of the patients?
Do combin

km distances, and walk in the rain, and still arrive early at a time and place I choose.

If you want to learn that skill, I suggest you begin educating yourself on attraction marketing which my colleague Mike teache

tions increase the patient compliance?
What would be the developing cost?
How to tackle the risks encountered during combination product developmen

a free course on (check below).

For the second kind of prospect, though, it's your job to make sure I as the expert, am speaking to someone who at least knows what they're meeting me for. It is part of the edificat

t?

As combination products don't fit into the traditional categories of drugs, medical devices, or biological products, the USFDA is in the process of devel

ion process that puts value on me and the opportunity I choose to offer your prospect.

What do you think the purpose of the meeting is in the following scenario: "Hey, Jack, I'd really like you to meet my business p

ping new procedures for reviewing their safety, efficacy and quality.

Professional from academic institutions, pharmaceutical industries, health care indust

artner for a coffee--we're doing this great business called USANA, and he's really smart you should come."

Put yourself in your prospect's shoes. Would you become excited and think, "They want me to be a partner wit

y and representatives from various regulatory agencies are working out to design the regulatory requirements for manufacture and sale of combination products

h them, this is a chance of a lifetime, I'm definitely coming"?

Or do you think, "I get to have coffee and meet someone smart who's doing business with my friend"?

You invited them to coffee, not an opportunity for

.

As there is an increasing trend of the combination products companies manufacturing such products should be able to tackle the problems involved in the de

them to make a fortune as a partner with us.

Your expert can give a brilliant presentation, but when your expert ends the presentation saying "So, are you ready to get started?" the prospect is shocked. This was no

elopment. They need to be wiser in analyzing the market trends and the regulatory requirements.

Companies that provide selfless information through particip

t part of the plan and no they're not ready to get started.

In fact, your expert just lost credibility.

So don't bring me a cold fish. Make sure your prospect knows exactly what they are coming out for.

--Jim Yagh

tion in industry events and feedback to regulatory authorities would be able to face the challenges and will be successful in developing combination products

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There are many potential niches for pressure washing companies that often go unchecked. Some are quite lucrative and are worth investigation if you own a pressure washing business. One such niche is the pressure washing of golf courses, clubs houses, golf carts and facilities.

When I first started out in search of Prosperity by way of an Internet business income opportunity I very easily became distracted by the overwhelming amount of information that flowed into my inbox each day. Sign up for this, sign up for that. I felt like I spent most of my days signing up for one Internet business income opportunity after another.

The years since the deregulation of the banking industry has seen a boom in people entering the mortgage broking industry. The low barriers to entry, the lucrative upfront and trailing commissions have been huge incentives for 'lay people' to try their luck in a new industry.

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