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Book Marketing

Alternatives to Major Publishers

Alternatives exist for publishing a book other than the few major publishing corporations. The first step to marketing, namely publishing, is possible.


Make Your Book Sales Go the Extra Mile with a Sales Letter, Part 2

Authors all over the world have seen the wisdom in launching a website to sell more books. With varying degrees of success, many wonder what the next step is. To make sure your marketing goes the extra mile of success, write a sales letter and post it on your web site.


Set Your Book Up to Succeed with a Marketing Plan, Part 3

Have you developed your book's promotion plan yet? You know now really is better than later. There are 2 facts to realize in developing your promotion plan. Realize it begins the day you conceive your book idea and never ends.


Book Marketing: How to Get in Touch with Your Readers

One of the biggest problems with traditional book marketing is that when someone buys your book, you have no way of contacting your readers. There's no way to build that relationship that is so important in marketing and generating word of mouth. Here are a few suggestions for overcoming this problem.


Book Promotion on the Web: The One Thing Your Site Must Have

Are you creating a website to promote your book? The one thing you must include is a sample chapter. It will clinch the sale for you. Here's why.


Selling Your Published Book - Writing is the Easy Part

After spending hundreds of hours writing, editing, and organizing your book, you don't want to experience lackluster sales that discourage you from future writing endeavors, so you need to learn a little something about how to sell your book too.


How to Know if You Need a Book Publicist and What to Expect Once You Get One

If you've recently written a book, now you need to decide whether or not you should hire a book publicist.


The Last Case Of Smallpox On A Passenger Liner

In 1971 I was a surgeon on the P&O liner Orcades. On Christmas morning early the phone rang, could I come and look at someone with a weird rash. The patient was Goanese, and was one of a batch of 20 or so that had been flown in to Singapore some 5 days ago to relieve others due leave. His problem was spots and slight fever. They were on the young man’s arms and chest, raised from the surface of the skin, with a central dimple, and in medical jargon 'umbilicated.' This was big jump from treating seasickness.


Can Authors Really Earn A Living Writing Through Self Publishing?

Is is still possible for writers to publish themselves and earn a living doing it?


Why a Literary Agent is So Important to Your Success

Literary agents are your ticket to writing success. Here's what they know and what they can do for you.


A Writer's Journey Part 1 - Getting Started

Phew! I have just finished writing my eighteenth manuscript in a series of children’s adventure books. What a triumph of mind over matter!


Attention Self-Published Author - Are You Ready for Some Marketing

You are now a published author, thanks to the modern miracle called self-publishing. You did everything right to get it done. You hold your first book in your hands with a sense of pride and accomplishment. Now what? Now is when the real work begins if you intend to do your own promotion.


Self Publishing: Is this the Way to Publish Your Book?

Not only does self publishing offer you the advantages of complete control, faster publication, and higher profits, it is easier and less expensive than it has ever been before thanks to modern technology. Self publishing could be your big break as a writer.


Top Ten Things to Think About Before You Go With Print on Demand

You, like many other authors who don't want to go the long hard road with traditional publishing, and who like the low cost and seemingly easiest and best way to publish a book, Print on Demand Publishing looks good. They print one book at a time when it's ordered. But, think again.Here are ten things to think about before you go with print on demand


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