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Book Marketing
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3 Keys to Book Publishing Success
If you are writing or considering writing a book this message is just for you. True success as an author is attainable for every one of us. We simply have to do the things to be successful that the successful people do.
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On Taming Dinosaurs
It took the cleverness of an entrepreneur by the name of Leonard Riggio to accomplish such a feat. The story of what Riggio did to bring the book-publishing industry to its collective knees would rival Jurassic Park on the big screen.
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Build Demand For Your Book Before It Is Written
Book publishing is getting harder and harder. The non-fiction writer faces lower advances and greater reluctance on the part of publishers to buy a book from an author without the name recognition to sell the book. Here is one idea that may be the answer for the non-fiction writer to build demand while writing the book.
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Selling Your Published Book - Writing is the Easy Part
After spending hundreds of hours writing, editing, and organizing your book, you don't want to experience lackluster sales that discourage you from future writing endeavors, so you need to learn a little something about how to sell your book too.
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Powerful Book Pricing Tips for Authors
It should come as no surprise that the amount of success your book enjoys rests largely upon its pricing. The retail price has to be competitive and the distributor discount has to be appealing. Often, those two goals are in conflict with one another, and therein lies the problem..
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A Typhoon - A Lot Of Seasickness and The Start Of A More Serious Illness
In 1971 I was a ship's surgeon on the P&O liner Orcades. Other than my salary the main source of extra income was seasickness among the passengers: the short cruising schedule never allowing passengers to fully acclimatise, so that every two weeks the coffers received a generous addition from the new batch of cruisers.
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Reality Check:Anyone Can Be a Published Author
The self-publishing industry has grown by leaps and bounds thanks to advances in digital printing, and of course the Internet as a promotional and sales tool. Like many other Internet-driven opportunities, the self-publishing field is fraught with hazards and wrapped in confusion. These days, it's so easy; anyone can be a published author. Self-publishing is the way, and marketing is the key.
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