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Book Marketing

Top 10 Ways to Know Your Book Concept Will Sell--Before You Invest Time and Money

Make your book stand out from the crowd! Test your book's significance, find your market before you write, and treat your book as part of your business. Use these ten ways.


3 Keys to Book Publishing Success

If you are writing or considering writing a book this message is just for you. True success as an author is attainable for every one of us. We simply have to do the things to be successful that the successful people do.


On Taming Dinosaurs

It took the cleverness of an entrepreneur by the name of Leonard Riggio to accomplish such a feat. The story of what Riggio did to bring the book-publishing industry to its collective knees would rival Jurassic Park on the big screen.


Set Your Book Up to Succeed with a Marketing Plan, Part 3

Have you developed your book's promotion plan yet? You know now really is better than later. There are 2 facts to realize in developing your promotion plan. Realize it begins the day you conceive your book idea and never ends.


Build Demand For Your Book Before It Is Written

Book publishing is getting harder and harder. The non-fiction writer faces lower advances and greater reluctance on the part of publishers to buy a book from an author without the name recognition to sell the book. Here is one idea that may be the answer for the non-fiction writer to build demand while writing the book.


Trying To Get A Book Published Is A Career In Itself

The trials and tribulations of trying to find a publisher


Self-Publishing - Debacle or Solution

Vanity press is not just for the vain.


Secrets of the Writer's Trade: Basic Elements of a Strong Publishing Platform

How can book writers develop a healthy relationship with readers?


Book Promotion on the Web: The One Thing Your Site Must Have

Are you creating a website to promote your book? The one thing you must include is a sample chapter. It will clinch the sale for you. Here's why.


Selling Your Published Book - Writing is the Easy Part

After spending hundreds of hours writing, editing, and organizing your book, you don't want to experience lackluster sales that discourage you from future writing endeavors, so you need to learn a little something about how to sell your book too.


Powerful Book Pricing Tips for Authors

It should come as no surprise that the amount of success your book enjoys rests largely upon its pricing. The retail price has to be competitive and the distributor discount has to be appealing. Often, those two goals are in conflict with one another, and therein lies the problem..


A Typhoon - A Lot Of Seasickness and The Start Of A More Serious Illness

In 1971 I was a ship's surgeon on the P&O liner Orcades. Other than my salary the main source of extra income was seasickness among the passengers: the short cruising schedule never allowing passengers to fully acclimatise, so that every two weeks the coffers received a generous addition from the new batch of cruisers.


Reality Check:Anyone Can Be a Published Author

The self-publishing industry has grown by leaps and bounds thanks to advances in digital printing, and of course the Internet as a promotional and sales tool. Like many other Internet-driven opportunities, the self-publishing field is fraught with hazards and wrapped in confusion. These days, it's so easy; anyone can be a published author. Self-publishing is the way, and marketing is the key.


Children's Books - Child's First Introduction to The World of Print

Board books are often a child's first introduction to the world of print. Designed with infants and toddlers in mind, these specialty children's books are chunky, with thick, study pages perfect for a young child's exploring touch


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