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Book Marketing

Author Website Mistakes to Avoid - Part II

A website is an author's chance to make a first impression with the book's readers. It's design, readability, and ease of use is a reflection of both you and your book. When done well, an effective website can do wonders for an author's career. Whereas a poorly crafted website can result in lost sales and missed opportunities. Here are some of the top mistakes that authors should avoid on the website they use to promote books. Part II of II.


How to PUMP UP Your Blog to Sell More Books

There are blogs and then, there are blogs. Some blogs are to entertain. Some are to inform. As an author who is looking to pump up her blog to sell more books, your blog needs to be a lot of both to makes sure you get those books sold.


Simple Book Marketing Tips That Will Make Your Self Published Books Sell Fast

Authors, self publishers and book publishers can be very unhappy when they see boxes of books delivered from the printer, loaded onto pallets in their garage and not have any idea on how they're going to sell them; don't let this happen to you -- be prepared. Self publishers need to have a good marketing plan to sell books and should be written prior to writing your book and in place a year prior to publishing your book.


Market & Promote Your New Book By Working With Your Publisher

Your publisher will initially have a marketing plan for your new book. But ultimately it is your responsibility to market and promote it. Don't solely rely on the publisher's efforts. Why not? Because there are many variables that can limit the publisher’s marketing plans.


Sales Tax - Go Figure

Frustrated author wends her way through the state tax offices.


Self-Publishing, Independent Publishing, Traditional Publishing

What are they and how are they different?


Book Marketing Plan

Marketing should not begin after the book is produced - it must begin before the book goes to press. Why not wait until the book has been printed? First of all, you'll miss several crucial marketing opportunities. Secondly, if you wait until the book is in your hands you'll feel under the gun to sell it and planning probably won't be a priority for you. Another good reason to think of marketing before your book is printed or published is the book cover. After all, you can't expect your readers to judge a book without its cover!


7 Ways to Promote Your Nonfiction Book

One of the first questions you probably asked yourself before writing your nonfiction book was who are my readers? Once you have identified them, your next step is to find ways to tell them what the book is about; what problem it will solve; why it is funny, informative, or moving; who wrote it and why; and, most important, why they want to spend money to own it. What follows are seven proven ways to reach your readers with this information.


A Few Tips On How To Market And Sell Your Self Published Books

Self publishers need to have a good marketing plan to sell books and should be written prior to writing your book and in place a year prior to publishing your book.


You Are The Expert

When you author a book on a particular subject, you become an expert on that subject. In marketing your books, you must accept this and proceed as an expert.


Act Like a Best-selling Author Part 2 - The First Step to Finding Your Market

For self-publishing authors, finding your market is essential before you publish your book.


Tips For Promoting Your Book At Signings Or Public Functions

I read somewhere that to sell a book is tougher task than actually writing one. Anyone who has tried doing so will attest to this saying. Why is it so tough to sell a book? Well, there are many factors which affect this but with the way people's reading habits have changed over the years is certainly one of them.


Promote Your Book Online with a Short Article (Updated)

So many authors spend a lot of time and money on promotion that doesn't work. It's time to do what authors do best - write a short article. Follow these ten steps to write an article top web sites will clamor for with a link back to where your book is sold.


How the Competition Can Make Your E-book a Runaway Success

Researching the competition is a vital component of creating a successful e-book. In fact, it is the very first thing I do after getting an idea for an e-book. Why? Read on.


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