Start Locally - Grow Nationally

Most self-publishers don't have the budget to be all things to all people in all places. There is nothing wrong with starting in your immediate area, then letting things ripple out from there.

Getting Newspaper Coverage Off the Book Pages

Did you know there are 1,730 newspapers published daily in the United States? They have a combined circulation of nearly 62 million people. And reviews are only one way of using them.

Capitalize On Contacts To Maximize Sales Momentum

Developing a support system of your peers makes complete sense. Networking with other authors and small publishers provides mental stimulation, emotional comfort, and a source for getting your questions answered. Find a writing group or publishing association in your area, or organize one if none exists. The collective promotional ideas will amaze you. You may also find someone willing to serve as an informal mentor, guiding you toward greater heights in this exciting venture.

Book Signing Nightmares

Are book signings worth all the hard work and heartache? Isn’t there an easier way that’s not as taxing on the ego to let the world know you wrote a book?

Marketing Your Book - Eight Unique Ways to Promote Your Book

Whether you have just completed your first, third or fifth book you want to see it succeed. Book promotion is a daunting task that can leave even a seasoned publicist floundering for ideas. There are thousands of books jockeying for the readers’ attention and you want your book to be their first choice. Promoting a book is like being a cross between Houdini and a detective. You have got to sleuth for creative promoting avenues then magically tie them to your book to maximize revenue-generating publicity.

Self-Publishing 101

Typically, authors write their books, send them to agents or publishers, and then hope for the best. However, some authors opt to not leave anything to chance; they take matters into their own hands and make sure that the book is published.

Fail Fast: Succeed Quickly

Andrea J.Lee, author of Mulitple Streams of Coaching Income, discusses the process and challenges of authoring a first book.

Literary Agent - Find One At Your Bookstore

Finding a literary agent is easier than you think. Check out your local bookstore. You will be surprised how easy it is.

The Business of Publishing

The truth about publishing is really stranger than fiction and the truth is: getting published is only half the battle. The other half is to keep your reality check in balance so it doesn't bounce.

Promote That Book

Writing, whether full-time or part-time, is a business. One part of the business of writing is promotion of novels and non-fiction books, because without sales, there are no sales, no income. Marketing one's book is as important as writing it.

Self Publishing 101 - Optimizing Your Book Marketing Plan

To market your self published book successfully, you don't need a book full of jargon and buzzwords - but you do need a marketing plan. For most authors, and many large publishers , a marketing plan will produce rather underwhelming results. There are numerous opportunities for a book marketing plan to go awry, so I've outlined a few of them below that are the most common and fundamental - hopefully this will help you avoid them!

Self Publishing 101 - Don't Sell Your Book in a Bookstore!

How many times when you dreamed of readers finding your book did your dreams center around them finding it in a “brick-and-mortar” bookstore? Chances are, most of the time, though it rarely sells any significant amount of books. The realities of bookstore sales are frightening, and far more books fail courtesy of bookstores than succeed.

Market Your Cookbook

Writers learn quickly that publishers don't market their books as the writers wish. Cookbook writers face their own unique challenges...and opportunities when promoting their new cookbooks.

Book that Appearance or Signing

Advertising one's writing business means an author must promote his or her book.