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Book Marketing

The Perfect Book and Where to Find It!

If I was asked to describe the perfect book, one that’s in high demand, moves off the shelves quickly, costs little or nothing to produce, involves the least amount of work possible, and offers...


Never Pay Full Price for a Book!

Are you an avid reader? Are you trying to instill a love of reading in your children? My whole family loves to read! Right before bedtime every night, every one of us can be found with our nose in a...


How Many Ways Can You License Your Tips Booklet?

You've been thinking about writing a tips booklet. After all, it's shorter, faster, and easier than writing an entire book. A single tips booklet manuscript can be recycled over and over again, developing a new income stream with each deal you make. The booklet can be distilled from a book you've already written, a newsletter you distribute, or from sound bites you continually share with clients, audiences and anyone who will listen.


Plain Speaking - 4 Secrets For Getting Your Book Purchased

What's the point of writing a brilliant book if you don't entice people to even open it? Make sre your cover copy is compelling!


The Book Signing

This is a humorous piece about the thoughts that ramble through a jittery writer's brain before a major book signing event.


How to Create an Amazing Author Website

Without a website, an author is unknown.
Without a website, an author sells fewer books.
Without a website, an author has limited web presence.
Without a website, an author has limited media presence.
Without a website, an author can’t maximize his or her creativity, expertise and talent.


Is There a Book Hiding Inside You?

Have you always wanted to write? Are there ideas churning in your mind waiting for just the right time to get them down on paper? Do you have a unique perspective on a subject or problem facing many people? You may very well have the makings of a book hiding in your soul. Now is the time to find out simple it is to get it out and into the minds and hearts of readers eager to read what you have to say.


Best Sellers Aren't Written - They're Made - It's All About Promotion

Writing a book is becoming more and more of a trend these days. In fact, an estimated 5,000 mystery books were published last year in the United States alone, and that number is expected to grow. With so much competition, making the best-seller list is no easy task. So how is it that out of the thousands of mysteries published each year, some become best-sellers while others never get past the publisher’s front door? The answer is simple – promotion.


Get Rich Writing Fiction

But if you want to write to get rich, even that's not enough. Nah, the time to think about your reader is before you write the book, not after.


Looking to Sell Your Book for a Good Price?

Are you interested in eventually selling your book to a large publisher at a good price? A DOI strategy is an inexpensive way to boost the market value of your book, because the big guys talk DOI.


Book Publishing Without Pain

Have you ever considered publishing a book? A 20-year veteran of the publishing industry gives 5 Fantastic Reasons to do it yourself, rather than invest years and tears waiting for a publishing house to accept your book.


The High Cost of a Six-Figure Book Advance

If you want a six-figure book advance, you're going to have to earn it. For some authors, the time, money, and effort required aren't worth it.


Sell More Books on Amazon.com

Discover free promotional opportunities on Amazon.com and sell more copies of your books.


How and Why to Start a Business Book Club

I suggest and encourage business book clubs. Maybe you would like to start one within your organization or maybe you would prefer to build one among colleagues from outside of work. Either way this article will outline the keys to help you build a successful single event or long-term club.


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