How to Write a Sales Letter to Effectively Promote Your E-book

Once you've written your e-book, you will spend nine times as much energy promoting it as you did writing it. Following are five areas you should cover in your sales letter to promote your e-book.

The Rewards of Attention to Authors

Treating your authors like people and not just like ISBNs, book covers and numbers on a ledger sheet.

How to Write and Sell Your Novel, Part 2

Have you always wanted to write and sell a novel but weren't sure where to start? Here are time tested and proven tips on writing, agents, publishers and marketing

Writing an eBook; Have You Considered Co-Authors?

Many people prefer doing things in groups or with friends or partners. Many authors take on Co-Authors to help them write their eBooks. If you are Writing an eBook, then perhaps you too have considered a Co-Author? Recently, I had this discussion with my editor in chief who said to me;

How Fiction Authors Can Get Publicity

Traditionally, fiction authors have found it very difficult to get publicity outside of media that reviews books. That's because they've been focusing on their book, rather than the topic. To reap the benefits of publicity, novelists need to see themselves and their topic in a new way. Here's how.

Where Do Potential Buyers and Readers of Books Get Information

Generally when someone buys a book they do so on the advice of a friend most often, but that is not the only place the book buying public gets their information. We all know there is quite a bit of book marketing going on these days and lots of reviews, both professional and questionable. For instance the New Yorker or NYTs and the simplistic book reviews online at an Amazon or book website.

Book Marketing; Self Promoter or Paid Promoter, Who is the Biggest Whore?

It is not customary for an author of a book to write their own book reviews and often they are frowned upon when they promote their own work. But which is worse a self-promoter who wants to make sure that their hard work and efforts are promoted fairly, accurately and correctly or the paid promoter who will do or say anything to make a fast kill?

Author Website Mistakes to Avoid - Part II

A website is an author's chance to make a first impression with the book's readers. It's design, readability, and ease of use is a reflection of both you and your book. When done well, an effective website can do wonders for an author's career. Whereas a poorly crafted website can result in lost sales and missed opportunities. Here are some of the top mistakes that authors should avoid on the website they use to promote books. Part II of II.

Self Publishers' Guide To The Best Cheap And Easy Book Marketing Tips

Whether you've just published a book or have a book that isn't selling, now is the time to get to it; start marketing today! Self publishers need to have a good marketing plan to sell books and should be written prior to writing your book and in place a year prior to publishing your book.

Cheap And Easy Book Marketing And Promotion Tips For Self Publishers

It's one thing to write a book, but an entirely different thing to write one that's saleable, viable, and marketable. With careful planning you can market, promote, and get (free) publicity (publicity is always free) on a limited budget; you can take the cheap and easy way. Assuming you're a self publisher or book publisher and you've already published your book, you need to immediately implement a strong, no-holds barred, book marketing and promotion strategy to sell your books fast.

Book Publishers - Sell Out Your Inventory Fast With These Tried And True Book Marketing Tips

Whether you've just published a book or have a book that isn't selling, now is the time to get to it; start marketing today! Ensuring the success of any book is something even the biggest publishers have never been able to guarantee, but with a good book, a little or a lot of money, and just plain hard work the odds are in your favor; many have done it. Self publishers need to have a good marketing plan to sell books and should be written prior to writing your book and in place a year prior to publishing your book.

Get The Facts Before Marketing Your Self Published Books

This article will provide you with book marketing, promotion and publicity tips to get you headed in the right direction. Ensuring the success of any book is something even the biggest publishers have never been able to guarantee, but with a good book, a little or a lot of money, and just plain hard work the odds are in your favor; many have done it.

Book Design - Images and Resolution For Print

So you've taken some lovely pictures with your digital camera and there is one area of an image that you would like cropped out and used for your book cover. Sadly the designer has said that it is too small so can't be used. What happened?

Market & Promote Your New Book By Buildiing A Platform

An indirect way of book marketing for new authors is through developing a platform from the main topic of their book. A platform is an opinion or position about a specific topic related to the new author’s book. Its focus is the topic, not the book. The marketing strategy highlights the author’s knowledge and expertise on the topic. It is the author’s platform that gets the attention of the book’s target audience. The book becomes associated with the author’s platform. As the platform gains more visibility, so does the new book.