Teach Yourself Copywriting- Benefit-Laden Headlines That Sell

You can teach yourself copywriting (writing for business) because copy is everywhere you look, every day. Because there is so much copy we're blind to advertising. So when you're writing copy, your headline determines its success or failure. Some copywriters suggest that your headline is worth around 80 per cent of your copy. Discover how you can write great headlines.

12 Questions To Ask When Deciding On A Copywriter

Deciding on a copywriter for your business can be a time consuming and expensive mistake if you make the wrong choice. Here are 12 questions you should ask any prospective copywriter before you hire them.

Profitable Copywriting For The Web

A web copyrighter is a person who deals with online advertising. Therefore the skill that will be of paramount importance in such a professional is the ability to formulate catchy, attention grabbing headlines. It is important to keep in mind that...

How To Write Sales Letters That Sell Like Crazy

If you want to be an internet marketer you absolutely have to learn how to write a good sales letter. It does not matter if you are selling and ebook on getting rid of ingrown toenails or a course on how to make money online the simple fact is that if you cannot write a decent sales letter then you will probably give up on internet marketing because of low sales. Anyone can learn to write copy that pulls, even you.

Copywriting Tips - The Keys To Successful Copy

If you're interested in getting into copywriting, there are a few things that you're going to need to know in order to have the best chance of writing successful copy. This article addresses some of the keys to writing good sales copy.

From Copywriter to Training Developer - Your Next Target Market?

If you're already a successful copywriting, developing training content could be a new market for you. But there are challenges as well as opportunities to tackling this market. This article highlights some of the strengths a copywriting background brings to the training market, some of the challenges, and suggests first steps in leveraging your copywriting work to gain entry to this market.

Learn Copywriting Advertising

Copywriting and advertising go hand-in-hand. But good copywriting for the web is a learned skill. Use this easy way to write great web copy.

Quick Copywriting for the Web - 5 Ways to Create More Money In Copywriting for the Web

Copywriting is an important part of the web as it is the means of promoting a business, opinion or idea through the internet. It is through copywriting that you can make a person read your content and get interested in whatever you promote. The secret to successful copywriting...

Super Tasty Brochures 2.0

If you have to have a brochure, here's how to wrap it like a website.

Copywriting Tips That Make Prospects Unable To Resist Your Offer

The next copywriting tips will help you master the techniques of bending the human mind to your will. Please handle with care. Did you know that people buy with their hearts and not their mind? In other words, it is actually the power of emotions that turn prospects into buyers, not logic.

Getting in the Mood

If you are in a bad frame of mind, I promise you, your copy will not work. You're defeated before you get out of the gate, and that is a bad way to start. It's much better to consciously put yourself in the right frame of mind BEFORE writing copy.

Gary Halbert and Me

The Halbert Index is a totally unique way of classifying people. To be at the top of the Index you must have - read the rest of the story here.

Contracts - A Copywriter's Lifeblood

Copywriter's Contracts - The good, The Bad, and What You Need to Know to Keep From Getting Hosed by Your Client

Copywriting Is A Highly Specialized Art

Amusingly, copywriting is the one area of web design where everyone thinks they can do it. If they can write a grammatically correct letter, or pen an ezine, people sometimes get the idea they can also write copy for their sale letter or website. Unfortunately, copywriting is a whole different animal...