Action Words Increase Sales, Subscriptions, and Traffic (revised)

A call to action is a proven copywriting technique that can substantially increase your internet sales.

Real-Life Copywriting Course for Non-Writers

Effective ads and sales letters created by a non-writer? This method shows how.

Are You A Seven Figure Copywriter?

Since launching my Seven Figure Copywriter Blog, I seem to have a small following. One of the things that I have noticed that all have in common is not necessarily a literal seven figure per year income, but something more importantly.

Copywriting Secret Found In Ancient Religious Texts Makes Your Copy Almost Impossible To Ignore

If you want to know how you can inject a lot of attention-grabbing drama into all your sales letters...and make your copy all but impossible to ignore...then here's how the story-tellers did it thousands of years ago. And why you should use their tactics in your ads today.

Writing Copy That Sells - What's The Big Secret?

Writing copy that sells simply focuses on good, old-fashioned human behavior! We all want benefits in life. Write about them.

Facts about Designing Unique Internet Sales Letters, Part 2

Your headline, and the following sub-headline, will make or break your web sales copy, but let’s take a closer look at the sub-headline’s purpose. It can differ, depending upon the writing approach you choose; the sub-headline might be a supporting statement, a claim, or a question. Below are some examples for you to analyze and develop your own ideas for Internet sales copy.

How to Hire the Right Copywriter: Separating the Winners from the Wannabes

From the author of Writing Copy for Dummies, a handy checklist of key characteristics every copywriter worth your time -- and your dime -- should have. Warning: Some of the suggestions may surprise you...

Copywriting: The Secret Key That Rescues Falling Response Rates

Response rates are down pretty much everywhere. Will doing more of the same (bigger promises, more benefits) make a difference? Not likely. Here's what you can do.

6 Reasons Why Case Studies Are A Terrific Market For Copywriters

Here's the latest: The demand for case study writers is booming. Yet, very few freelance copywriters know about this fascinating and lucrative market. This new article explains.

Copywriting: Specialize For Your Own Sake - Part 2 of 3

In part 2 of 3, we pick up where we left off by exploring how specializing as a copywriter can shape your business to suit you best by increasing your pay and attracting more of the work you prefer.

5 Tips for Writing Better Copy

Writing copy for you business is a crucial element to converting site visitors. These five tips will help you correct common mistakes in your writing.

Make Your Customers Buy Like Crazy

In a Perfect World this would be a fantastic thing to happen in your internet business. To have your customers throwing money at you for any product or service you were marketing.

Build Trust through Copywriting - Part One

Find out how product content can build trust in a retailer’s brand and directly affect purchasing behavior.

The Incredible Copywriting Secret Of My Left-Wing Grandmother

If you want to start getting extremely good at persuading people to buy from you in your copy -- and if you want to do it fast -- then this article will show you how.