8 Reasons to Outsource Your Copywriting

Outsourcing your writing needs makes sense for the short term as well as the long term. Your communication defines you as a business; doesn't it make sense to have a professional handle the job?

Copywriting Businesses - How You Can Get Started

Do you have the training and skills needed for copywriting? Are you looking for a way to get your foot in the door? Will you have what it takes to succeed with your copywriting businesses? Find out now.

7 Easy Tips on How to Improve Your Sales Letter Instantly

The article outlines top 7 and very easy tips to improve the sales coversion rate of your sales letter.

Long Copy vs. Short Copy... If You're Still Debating This, You're Missing The Point!

I’ve seen this ongoing debate debate jump up again recently in several Blogs and message boards and I can’t help but laugh. It’s not a new debate… Ever since the long copy masters of the early 1900’s, people have been arguing for or against the practice.

Why Your Advertising Copy is not the Most Important Part of Your Ad

While most people 'rave' about the importance of good copy... there is one factor which is even more important. Let me explain...

Write Hard-Hitting Headlines With Magic Words That Sell

Writing a killer headline for your copy is simple! You just need to follow simple dos and donts that can make or break a headline easily. If you think you have tried them all, check this out....

How to Build Benefits from Features Fast and Easy with the Solution Approach

Every marketer gets the advice: Sell Benefits Not Features. The concept is important but it confuses a lot of people. In this article, you’ll discover exactly what it takes to build a strong-selling benefit list from features. Using the Solution Approach, it’s fast and easy.

How to Hold People's Interest throughout those 'Long Copy' Sales Letters

The trouble with long copy sales letters is people read them in different ways. And it's easy to lose half of your readers if you don't include regular...

How to Get Instant Attention

Take a look at these five unique ideas to get a reader's attentnion.

Killer Business Headline Templates - So How Do You Write Killer Headlines in Minutes? You Cheat!

According to Branding and Advertising legend, David Ogilvy: 5 times as many people read the headline than they do the body copy in a sales message. This means that unless your headline actually helps sell what you've got to offer, you'll have wasted 90% of your time, money and energy...

Custom Writing Services: Market Overview

In this article the author is going to carry out custom writing services market overview providing comprehensive survey of the market divided into the following categories: market identification, market size, market segmentation, market growth speed, market customers, principles of operation, financial characteristics, quality of products, pricing policies, regulations, competitors and leaders, current trends within the industry, market success factors, and other categories. The research is structured in such a way as to group related issues in a logical order.

Steps to a Writing an Effective Press Releases

An effective press release is vital to the success of your business. Here are tips to make yours press release excel using with proven tips and guidelines.

Freelance Technical Writers - How Much Are You Worth?

Where can you find out about freelance technical writing pay? Find out in this article.

Common Mistakes That Can Kill Your Web Copy

Discover (and avoid!) these 5 major copywriting mistakes to prevent driving your target customers away.