10 Tips To Help You Pack More Power Into Your Business Writing

Power up your business writing with these tips from top professional business writer Suzan St Maur ... and make sure everything you write achieves your objectives successfully.

How to Write Profitable Ads

This article discusses ways to write profitable ads.

It's the Headline, Stupid! - Writing Powerful Headlines

You are competing with a lot of others to get the attention of potential readers and customers, and you have only a few seconds to grab them. By using the tips and techniques here, you can stand out from the crowd with dynamite headlines.

The Biggest Mistake Copywriters Make

Most of the sales pieces people ask me to rewrite seem to offer great products and services. In fact, some of their offers are so good, prospects would be crazy to turn them down. But they do. And these sales pieces end up falling in my lap because they're desperately unproductive.

No-Holds-Barred Conversation with Dan Lok - Part 1

Question: If you were starting out and had no references or a substantial resume, how would you go about finding paying customers for your services? To answer your question, I'll assume you're a j...

Can 97% of Netpreneurs be Wrong?

Listen, we all know the key to success in any business is how well your message gets across. Do you know how to grab a visitor to your business and keep em? It's what they experience when they arrive that brings them back. And the biggest secret is-it's all in your writing!

Advice for Copywriters: How to Win the Freelance Bidding War

Smart companies know that quality work will cost them some money; and yes, they WILL pay for your expert services. Settle for nothing less than a respectable fee.

How to Make the Most of Your Website Copywriter

Many people feel uncertain when dealing with copywriters. Like any artform, writing is subjective; instead of black and white, most business owners and marketing managers see indistinguishable shades...

How To Personalize Your Headlines For Increased Profits!

Personalizing your headlines to your target audience can significantly improve your sales response. You can do this by mentioning a person by name, their city, their career field, their job title, or group right in the headline. Here are several tips on how you can personalize your headlines for increased profits!

16 Golden Rules of Master Copywriting

You could spend thousands of dollars on advertisement and have extremely low or no results in sales because of your poor planed copy. You shouldn’t be amazed by the fact that huge corporations all ov...

When Panic Attacks Writers

If you write for a living and have worked with deadlines for a few years, you probably know what I mean...when suddenly everything seems impossible...and you start to panic. Here's a way to get past it.

The Number One Copywriting Technique That Makes Your Prospects Read Every Word You Write

The real magic behind 'magnetic sales letters' is not some mystical skill or secret formula but rather a simple copywriting concept that has been around longer than most of us have been alive. Here's the secret.

Your USP is Useless

One of the keys to writing good marketing copy is to differentiate your product or service from the competition with an effective selling point. And it is on precisely this element that many otherwis...

The Formulas Freelance Copywriters Employ When Creating Web Content

Any writer needs to know the answers to at least these questions before he can meaningfully go to town on your content...